Are Online Sportsbooks Profitable

The value of the sports betting industry is expected to reach $167.66 billion by 2029, and a lot of this money will be generated through online sportsbooks.

Online sportsbooks benefit both bookmakers and players in different ways, but are they profitable? Whether you’d like to become a bookmaker or want to try your hand at sports betting, understanding the answer is crucial if you want to earn money.

Ace Per Head will provide all the info you need in this short guide, no matter what your goals with sports betting are.

Read on to learn more about whether online sportsbooks are profitable. 

What Are Online Sportsbooks?

Online sportsbooks are platforms that people can use to place bets on various sports. Through them, one can wager on the likes of football, basketball, baseball, and more.

Those that set up sportsbooks are bookmakers and sportsbook providers. Bookmakers often create individual platforms using software from sportsbook providers, but they can also set them up alone. However, sportsbook providers make the process much easier by providing various services to bookmakers.

How Bookies Earn Money from Sportsbooks

When it comes to earning money from sportsbooks, bookies profit in several ways.

One of the main ways that bookies earn money is by charging players to use their services. Bookies can charge one-time or periodical fees to help them offset the costs of running their platforms, and they can charge small fees for each wager.

Those that use pay-per-head sportsbooks benefit greatly from this because they can charge players as much as the sportsbook provider requires. For example, a provider may charge bookies $10 weekly for each player that uses the bookie software. In this case, a bookie can charge players the same amount to use their platform.

What to Know Before Starting a Bookie Business

Sportsbook Business Infographic

While the idea of running a bookie business can seem appealing, you should understand that it requires a lot of sports knowledge. Being an online bookie is all about knowing which teams and players are likely to perform well.

With this info, you can set odds that’ll make it harder for players to win. As a result, you’ll earn money more often than you’ll lose it, which will also allow you to entice players with larger payouts.

Aside from having sports knowledge, you must save a decent amount of money to pay a sportsbook provider. You may also need to pay for things like data servers, web design, etc.

Bookies can make anywhere between $5,000 and $10,000 per week if they play their cards right, but an initial investment must be made beforehand.

Pay Per Head Advantages

Here are several of the other biggest advantages of utilizing pay per head services to start an online gambling site.


Whenever possible, you’ll want to try to establish a custom website for your clients to use. But it can be tricky trying to do this when you’re creating a sports betting site from scratch. It can also be very expensive to do it.

With pay per head services, you won’t need to worry about this aspect of things. A PPH bookie software service like Ace Per Head can provide you with a customized site that will impress your clients.

Ace Per Head can also help you pick and choose which online gambling elements you’d like to incorporate into your site. From an online casino to live sports betting, you can choose whichever options you want.


If you decide to start up your own sports betting website with Ace Per Head’s help, it isn’t going to be terribly convenient to do it. You’ll be in charge of doing everything from updating the betting lines on your site to getting things squared away at the end of each week with your clients. It can be challenging to keep up with all this.

Ace Per Head’s pay per head services will take care of all these types of tasks automatically for you. It’ll make launching a sportsbook business easier for you and allow you to focus on attempting to bring in more clients.

Customer Service

Both you and your clients will occasionally have questions about sports betting that you’ll need to have answered. Under normal circumstances, you’ll be responsible for finding answers for yourself while also providing them to your clients.

But this won’t be the case when you use the best pay per head services. A sportsbook per head company like Ace Per Head can take care of all your customer service needs right from the start.

Enjoy Massive Profits as a Bookie

It’s no surprise that online sportsbooks are so profitable, so you should consider running a bookie business if you’re a fan of sports and money.

Create your package with Ace Per Head today if you’d like to start enjoying the many benefits of being a bookie. If you have any questions about our services, call us at (800) 909-5193!