Did you know that the gambling industry profits several billion dollars every year?

In America, a large number of citizens have experienced gambling at least once, and there are many reasons they do it. Gambling can not only help one earn money, but it’s also a great way to have fun while doing so.

If you’re trying to run a successful sportsbook business, knowing about various gambling statistics will help you put together the right business plan. Since Ace Per Head is a leading sportsbook provider, we’ll go over all the info you need to know.

Read on to find out how many Americans gamble and more.

Gambling Statistics

According to Earthweb, about 85% of Americans have tried gambling and 60% have in the past year, which are astonishing numbers. As a bookie, seeing this can be encouraging because it means you have a good opportunity to attract players and earn money.

Today, these numbers are so high because gambling is more accessible than over. With a phone, anyone can place a bet at any time on a plethora of gambling apps. As gambling continues to become legalized across the US, we can expect to see continuous growth, so now’s the time to put together your online sportsbook.

Why People Gamble?

One of the main reasons people gamble is to earn money. Depending on the type of gambling a player partakes in, they can have a chance of winning large amounts of money they’ve never seen before. 

Gambling, unlike work, doesn’t require much effort. While some forms of gambling require more skill and thought than others, gambling is something that can be done within seconds.

Gambling also provides a ton of thrill, especially when it involves something a player loves. For example, sports betting allows players to bet on their favorite teams and players. 

Types of Gambling

As mentioned, sports betting is a common form of gambling, but several others exist.

Many people enjoy traditional casino games, such as poker and slot machines, which can be played at both physical and virtual casinos. Lotto games are also common, though you can expect to see more people engaging with casino games in your bookie app.

When starting a gambling business, offering as many forms of gambling as possible will help you expand your target audience. This will then make it easier to grow your player base because you’ll attract more people than you would by offering fewer services.

Use Ace Per Head to Grow Your Online Sportsbook

Now that you know about a few gambling statistics, it’s time to start thinking about ways to offer the best sportsbook services.

Whether you’re new to bookmaking or have some experience, Ace Per Head has the tools you need to grow and maximize profits. 

Check out our beginner’s guide to learn all about how Ace Per Head can help you take your gambling business to a new level.